Reduce, Reuse, Recycle. It’s the mantra we’ve all heard, and while the first two are words in the mantra may be easy to understand, recycling just feels…gosh... so much more complicated. What can be recycled, and what cannot? And if not, why the heck not? We’ve seen headlines that China is rejecting recycling from around the world, that municipalities are cutting programs...so can we still recycle? Is it just wishful thinking if we do, or are we really making a difference? And since COVID-19 has basically infiltrated every single snapshot of our lives today, how has it impacted recycling?

2019 has come to an end, it’s time now to look ahead to the new pet industry trends and opportunities that will be brought by the new year. Since 1994, American pet spending has continued to rise every single year – even during the 2007-2009 recession – reaching an estimated $72.13 billion in 2018 and is now projected to hit almost $100 billion by the end of the decade. which is, well... now. This continued increase in industry growth means an increase in opportunity for your pet business to grow as well. It also means lot more new innovation and more competition to keep customers happy and shopping with you all year long.

At Pet Food Experts, we stay focused on ways to improve our services for our vendors and customers. We do this by keeping up with the latest trends and technologies in warehousing and distribution of goods. Our goal is always to make the order and delivery process as seamless and stress-free as possible, not only for our customers but also for our internal tea s. That’s why in the summer of 2018, we invested in the Lydia voice-activated picking soluti n. This ground-breaking software helps us streamline our process and increase efficiency in our distribution centers across the count y. It took our team months of strategic planning, strong teamwork, and rigorous training to get things just right, but the rewards for both our operations teams and independent pet retail partners have been worth the wait.

Providing pet parents with the products and services they need to make sure that they come back for more will always be one of your main goals as an independent pet retailer. It’s easy to learn about your customers by asking them questions while they are in your store; however, we often forget that to build a truly valuable relationship it has to go both ways. In order to make lasting connections with your customers and your community, you need to prove your value. Sharing the story behind your business, not only the what and the how you do it, but more importantly the why you do what you do, and most importantly why pet parents should shop with you over your competition is the value proposition you need to succeed.

It is no secret that creating a memorable in-store experience is one of the biggest ways independent pet retailers can compete with big-box stores and boost their sales.Several factors contribute to a customer’s experience in your store such as interactions with knowledgeable staff, engaging events, and an inviting store layout. The look and design of your store is one of the things that will make a lasting impression on customers both old and new. Taking a strategic approach to merchandising your store will not only improve the customer journey but ultimately boost your bottom line.

Instagram is no longer just a social media platform for personal use, in fact, there are more than 25 million business profiles on Instagram. For businesses, Instagram can be an excellent tool to help humanize your brand, engage with customers, showcase products and services, and most importantly boost sales! As the fastest-growing social media platform, it is more important than ever that small businesses have a presence on Instagram. As a busy pet retailer, it may be overwhelming to try and figure out how to use all of Instagram's features to your advantage but our quick start guide can help you get a jump on it. 

When a customer enters your pet retail store their first impression will be based on what strikes them visually. Displays play an important role in nurturing the customer experience in your pet business. Having interesting and eye catching displays will immediately make your store stand out from your competitors. A great display may make a customer stop and take notice of a product they do not typically buy. Sometimes it can be difficult to figure out how to make a display look like more than just products laid out on a table or sitting on some shelves. Oftentimes the simpler the display design idea the greater the impact it will have. 

During the month of June, millions across the globe will gather to celebrate LGBT Pride. Pride parades range in size from 5 million attendees in Sao Paulo, Brazil to only a 100 in Sligo, Ireland. No matter big or small there will be parades and parties held in every major city across the US and even in some small towns during June. The month of June is an opportunity to show your support for the LGBT members of your community whether they are customers or not. By celebrating pride in your business you can let your customers and the community you serve know that you believe in unconditional love for both pets and people everywhere.

Creating a unique shopping experience and building customer loyalty is the most surefire way to beat out big box stores and online retail giants. You can offer insights and advice to pet parents that they can't get anywhere else and by doing this you offer a more personalized shopping experiencing. Manufacturer frequent buyer discounts paired with your own rewards program is another great way to improve the customer experience and grow customer retention. Research shows that acquiring new customers can cost 5x more than retaining current customers and by increasing retention by just 5 percent through customer loyalty programs you can boost revenue by 75 percent. Wow!

This year's Global Pet Expo marked its 15th year and was the biggest event to date. In fact, with just over 352,300 square feet of exhibiting space,1173 manufacturer booths, 1000 new products, and over 30-plus hours of free educational seminars it has just about everything you need to learn and grow your pet retail business. We did the math, and with a total of 29 hours of showtime and approximately 1173 booths to explore that would give the average person roughly 1 minute and 28 seconds respectively at each booth. That is with no breaks at all. No lunch, no sitting, just one booth to the next. It's almost hard to comprehend!