It is no secret that the COVID-19 pandemic has changed a lot about our way of life. Undoubtedly one of the most significant changes is the way in which we gather. As a result, we have seen many of our treasured industry shows, including PFEXPO, either canceled, postponed, or testing virtual formats to keep attendees, exhibitors, and workers safe. If you attended Global Pet Expo 2020 just weeks before the world shut down, then you can remember the feeling of impending change. Empty booths, quiet whispers, and the questioning looks when you saw someone sporting a mask as they walked through the aisles. We didn't know at the time, but everything was about to change.