SUPERZOO was back -- and so was Pet Food Experts! For the second year in a row, we got up close and personal with some of the most exciting new pet products, got a chance to reconnect with some of our beloved retailers and vendors - and got to make new friends as well! But best of all, we got to soak up the energy and excitement of the most passionate people in the pet industry - ourselves included!

Pet pros from around the world gathered at Las Vegas' Mandalay Bay Convention Center to spotlight trends, show off innovative new ideas and share invaluable insights, all aimed at improving the lives of pets -- and the families who love them.

At Pet Food Experts, we believe connection builds community, and sometimes, all it takes is a warm cup of coffee.

PAWTUCKET, R.I. — June 25, 2025 — As demand for high-quality, clean-label pet food continues to grow, Pet Food Experts (PFX), a leading distributor of premium pet food and supplies, is proud to announce a new partnership with fedwell®, a frozen raw dog food brand on a mission to make biologically appropriate, human-grade nutrition more accessible.

PFEXPO West 2025 Proves Why Pet Specialty Thrives In Person

This June, PFEXPO West 2025 brought the pet specialty community together at the Disneyland Hotel Convention Center in Anaheim, CA for two days packed with connection, product discovery, and celebration.

With 600+ retailer attendees and a record-breaking 98 exhibitors, this year’s event reminded us that the pet specialty industry runs on strong partnerships and face-to-face moments that drive business forward.

Pet Food Experts’ most magical retailer event of the year is almost here! PFEXPO West 2025 returns to the Disneyland® Hotel Convention Center on June 3–4 for two days packed with new product discoveries, exclusive show-only deals, and plenty of nostalgic charm.

PAWTUCKET, RI (May 7, 2025) – Pet Food Experts (PFX), a leading distributor supporting pet retailers, is proud to announce the expansion of Portland Pet Food Company in its curated brand portfolio. Beginning early May, PFX will offer Portland Pet Food Company's line of fresh, human-grade dog and cat foods and treats to retailers across the Pacific Northwest and West regions.

Curious about the biggest 2025 pet industry trends? Each spring, Global Pet Expo offers a front-row seat to the future of the pet space, and this year's event delivered in a big way. From next-level nutrition and interactive dog toys for enrichment to pet wellness grooming products, today's pet parents want more than just food and fun — they're looking for holistic, functional, and convenient solutions for their furry companions.

Strategic leadership transitions support post-acquisition integration and position PFX for continued growth and operational excellence.

Michael Baker Returns as CEO & President to Lead Landmark Acquisition, Strengthening PFX’s Industry Leadership and Accelerating Growth

Driving Growth with Freeze-Dried Nutrition: Premium Ingredients, High Demand, Strategic Impact