Lyssa LaCount

Lyssa followed her passion for animals to Cornell University where she graduated with a B.S. in Animal Science and a minor in Agribusiness Management. While in college, she worked for an independent pet specialty retailer and fell in love with this industry. She has been a territory manager with PFX for 5 years, covering first the Northern NJ territory, and then the Western NY market. In her spare time, she enjoys movies and Schutzhund training with her German Shepherds, Gryffindor and Esra.

Blog Feature

By: Lyssa LaCount   February 13th, 2019

Grow Your Pet Retail Business by Offering Services

Business Boosters | Marketing Tips

In the fight to compete with online and big box retailers, one of the strongest tools for the independent pet retailer is offering services. A groomer, daycare, training, self-service wash, or boarding will help increase traffic and widen your customer base. However, just getting them in the door doesn’t mean that they will also shop your shelves. There is some work and selling required. So take the time to get your team on board so you can tackle services in your store.

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