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Holly Everett

Holly has written over 100 pet-related blogs for Pet Food Experts. She has leveraged her marketing knowledge, and love of pets to share the latest in product, industry and Pet Food Experts news, as well as tips to help our retailer partners grow their business. When she's not working, you will find her spending time with her friends and their dogs, cuddled up on her couch with her cats watching her favorite TV shows or reading about the latest news in marketing, pop culture, and the pet industry!

Blog Feature

By: Holly Everett   January 17th, 2018

4 Things to Know About Millennial Pet Owners

According to Packaged Facts, a market research firm, millennial pet owners are changing the landscape of the pet industry. These pet owners are ages 18-34 and not only have pets of their own, but they coddle them like newborns, using the most sustainable and economic ways possible. Millennials now make up the highest percentage of pet owners, responsible for 43 percent of pet owner growth from 2007 to 2015.

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Blog Feature

By: Holly Everett   January 12th, 2018

3 Human Trends Making Their Way Into the Pet Industry

Retailers, manufacturers, distributors, and pet parents are constantly keeping an eye on pet food trends so they can get their hands on the next big thing. As the humanization of pets has shown that people are treating their furry family members with just as much love as their own children, this has brought a wave of human food trends into the industry.

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Gain valuable insight into the behavior of the modern pet consumer and start effectively connecting with your customers.

Blog Feature

By: Holly Everett   December 13th, 2017

What is Your "Why"?

Industry News

Everyone loves a great story. People want to feel connected to a group, feel a sense of belonging, and stories create this connection. Stories give us a reason to communicate and relate, and give us something to believe in. Stories make us feel better, smarter, safer, or even loved.

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Blog Feature

By: Holly Everett   December 8th, 2017

Warehouse Initiatives Boost Order Accuracy

Company News

Pet Food Experts knows that when we operate better, our customers do, too. In spring of this year, our Operations team began to explore each step of the order entry and delivery process in an effort to increase order accuracy and the number of perfect orders that arrived at our customers' doors. After months of ongoing initiatives including nearly every department, we are ending the year on a high note.

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Blog Feature

By: Holly Everett   November 28th, 2017

5 Benefits of Bone Broth

Even if pets show no signs of digestive issues or chronic conditions, pet parents can nurture their pet's intestinal health by increasing nutrients in their diet to maintain properly functioning systems. Bone broths offer an easy-to-absorb source of essential nutrients that are important for overall health and well-being of all pets, and especially vital for seniors and those with compromised immune systems.

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Blog Feature

By: Holly Everett   November 7th, 2017

How to Draw Pet Parents Into Your Stores During the Holiday Season

Every pet owner knows their pets deserve the very best, especially during the holiday seasons. With the evolution of the modern family, pets hold equal weight to children. When it comes to the holidays, millions of pet parents around the country are sure to pick up an extra special gift to give their furry family members while shopping for their loved ones.

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