Food for Thought

SuperZoo: Uniting the Pet Industry Every Year

Posted by Holly Everett on May 16, 2018 9:19:10 AM

One of the biggest struggles as an independent pet retailer is discovering the products and services that can make your store stand out and make pet parents walk in. Find out how to keep your store growing at SuperZoo—taking place from June 26-28 at Mandalay Bay in Las Vegas, Nevada—where you’ll discover something unique around every corner.

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Topics: Industry News

National Pet Week is May 6-14

Posted by Holly Everett on May 1, 2018 9:44:14 AM

Created in 1981 by the American Veterinary Medical Association (AVMA) and the Auxiliary to the AVMA, National Pet Week is dedicated to celebrating America’s more than 200 million pets that enrich our lives every day and encourage responsible pet care every day of the year.

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Topics: Industry News

Spring Cleaning Your Pet Store

Posted by Kc Mutchler on Apr 30, 2018 11:21:27 AM

Spring has sprung! Flowers are blooming, the sun is shining, puppies are prancing! This is a great time of year to take a look around your store with fresh eyes. There are things every store owner or manager can do to improve your customer’s shopping experience and increase sales.

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Topics: Industry News

5 Ways to Promote Sustainability in Your Pet Store

Posted by Holly Everett on Apr 20, 2018 12:42:50 PM

Sustainability is based on a simple principle: Everything that we need for our survival and well-being depends, either directly or indirectly, on our natural environment. To pursue sustainability is to create and maintain the conditions under which humans and nature can exist in productive harmony to support present and future generations. Even in your pet store, sustainability is something you should think about.

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Topics: Industry News

5 Ways Community Events Help Build a Great Brand

Posted by Holly Everett on Mar 8, 2018 4:25:42 PM

Trends have indicated how important it is for retailers to consider more than their price point. Today’s consumers aren’t just shopping for the best deal — they’re shopping for the best brand. What does it mean to be the best brand? It’s about the consumers’ perception of your brand, as well as the relationship you have with your existing customers.

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Topics: Industry News

A Retailer's Guide to Facebook Advertising

Posted by Holly Everett on Feb 23, 2018 11:37:58 AM

If you’re tired of your Facebook posts reaching a limited number of people, you're not alone. Organic reach for businesses is at an all time low, but luckily the social media website offers a powerful tool to change that: Facebook Ads. This platform gives small business marketers a louder voice and a chance to break through the clutter that fills up our news feeds, conveniently located on a website that we all use every day.

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Topics: Industry News

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