Food for Thought

Holly Everett

Holly joined the Pet Food Experts team in 2014, starting in a sales support role before joining the Marketing team as Communications Coordinator in 2015. She leverages her marketing knowledge, deep understanding of our customers' needs, and love of pets to provide latest in product, industry and Pet Food Experts news, as well as helpful tips to help our retailer partners grow their business. When she's not working, you will find her spending time with her friends and their dogs, cuddled up on her couch with her cats watching her favorite TV shows or reading about the latest news in marketing, pop culture, and the pet industry!

Recent Posts

A Retailer's Guide to Facebook Advertising

Posted by Holly Everett on Feb 23, 2018 11:37:58 AM

If you’re tired of your Facebook posts reaching a limited number of people, you're not alone. Organic reach for businesses is at an all time low, but luckily the social media website offers a powerful tool to change that: Facebook Ads. This platform gives small business marketers a louder voice and a chance to break through the clutter that fills up our news feeds, conveniently located on a website that we all use every day.

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Topics: Industry News

Over Half of Pets in the United States are Overweight

Posted by Holly Everett on Feb 15, 2018 10:00:00 AM

Pet obesity in the U.S. continued to steadily increase in 2016, affecting nearly 59% of cats and 54% of dogs, according to the Association for Pet Obesity Prevention (APOP). During the ninth annual survey, APOP also found pet owners and veterinary professionals disagreed on key pet food issues such as the benefits of corn and grains, value of raw and organic diets, and the best sources of pet nutritional advice.

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Topics: Pet Health

Consumers Spend Millions on Pets for Valentine's Day

Posted by Holly Everett on Feb 12, 2018 9:54:00 AM

U.S. consumers are expected to spend an average $143.56 on Valentine’s Day as 55% of the population celebrates this year, an increase from last year’s $136.57, according to the annual survey released by the National Retail Federation and Prosper Insights & Analytics. Total spending is expected to reach $19.6 billion, up from $18.2 billion last year.

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Topics: Industry News

Fresh Facts on Pet Dental Health [Infographic]

Posted by Holly Everett on Feb 8, 2018 9:56:55 AM

According to the American Veterinary Medical Association (AVMA), 80% of dogs and 70% of cats will develop some form of oral disease by age three. Overlooking pet dental health could lead to serious problems for pets, but it can be prevented with proper care. February is Pet Dental Health Month and the perfect time to create good habits that will last all year long.

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Topics: Pet Health, Industry News

What to Expect at Global Pet Expo 2018

Posted by Holly Everett on Feb 7, 2018 12:21:44 PM

Every year, retailers, manufacturers, distributors, and other industry insiders join together in Orlando, Florida for three days in March to discover the newest, most innovative pet products on the market today.

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Topics: Industry News

The Better De-Shedder: Eazee

Posted by Holly Everett on Jan 24, 2018 10:58:37 AM

The Eazee de-shedding tool and Click & Brush grooming system are brought to you by Swees America, the U.S. division of a pet-focused product development firm based in France. The Eazee is the brainchild of Eddy Cathaud, an entrepreneur who originally launched a chain of pet stores that can now be found in over 20 locations throughout France.

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Topics: New Products

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Food for Thought is your one-stop-shop to learn all about the latest in pet nutrition, exciting new products from our vendors, the latest additions to our portfolio, and what is going on at Pet Food Experts.

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